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    Soccer needs to be on free-to-air: Lowy

    Tuesday, October 20, 2009

    Australian soccer chief Frank Lowy says the game's next broadcast deal needs to include free-to-air television to get the sport "to the people".Pay TV provider Foxtel is in the fifth year of a seven-year deal worth $120 million covering all Socceroos matches except the World Cup, as well as the A-League and Asian Champions League.But FFA chairman Frank Lowy said in the next deal, they would aim to reach a bigger audience while reaping more money."There's no doubt that the game needs to be shown ...

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