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Turner sets 26-year viewing record

Associated Press

Wednesday, October 28, 2009

NEW YORK -- The doubleheader featuring title contenders Boston, Cleveland and the Los Angeles Lakers produced Turner's most-watched opening night in its 26 years of airing the NBA. TNT drew nearly 3.7 million viewers Tuesday for the Celtics' 95-89 victory over the Cavaliers, followed by the Lakers' 99-92 win over the Clippers. That was a 43 percent increase over the 2.6 million that watched last year's opening-night doubleheader. Overall, it was TNT's most-watched doubleheader since Feb. 2, 19 ...

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