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By Carmen Renee Thompson
ESPN The Magazine

Friday, August 28, 2009

1 | 2 | 3 | 4 NEW YORK GIANTS DEFENSIVE LINEMEN (back row) Justin Tuck, Mathias Kiwanuka, Chris Canty, Fred Robbins, Jay Alford (front row) Dave Tollefson, Osi Umenyiora, Barry Cofield, Rocky Bernard PROVENANCE Head coach Tom Coughlin first invoked the mantra during the 2007 season, when the Giants won the Super Bowl. INFLUENCE Naturally, after the Giants' title, the phrase stuck. Everywhere. "Sometimes we start a meeting, and the slogan's on the first slide," Tuck says. "It's on T-shirts ...

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