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"NBA 2K10": Kobe's Got It Covered

By Jon Robinson

Wednesday, June 3, 2009

Why is Kobe Bryant wearing a Knicks jersey? "It's a contract year," Spike Lee says, grinning toward the camera. I'm behind the scenes of the top secret "NBA 2K10" commercial shoot in Hollywood, where Lee is debating the merits of Duke players in the NBA off camera. On camera, the debate is about featuring any non-Knick on the cover of the world's most popular basketball video game. Lee, decked out head to kicks in New York orange and blue, holds up pictures of Al Harrington and Chris Duhon. ...

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