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Where conflict of interest happens

By Thomas Neumann
Page 2

Wednesday, December 10, 2008

'Tis the season for complaining about the BCS … and an easy place to start is the USA Today coaches' poll. The coaches' poll has the potential to contain much greater bias than the other major human polls -- Associated Press and Harris -- because the voters have a financial stake in the results. The AP told the BCS to stop using its poll in the BCS formula in December 2004, after which the BCS then commissioned Harris Interactive Inc. to conduct a replacement poll. Like the coaches' poll, H ...

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