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Rainbow & Bright

By Andy Blumberg

Monday, December 1, 2008

Flat light conditions got you down and out, right? Still running last year's winter camo kit but blending into the backdrop at the hot spot? Afterbangin' every trick but nobody's noticing a thing? Leave it to the guys at Active Ride Shop to offer up some flavor and pop with a special online area of their site entitled "Rainbow & Bright" (not to be confused with Rainbow Brite), that features "This seasons loudest, brightest, most colorful snow gear!" (Well ... of the snowboarding brands they t ...

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