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Mad scramble for sponsorship dollars leaves Cup teams in limbo

By Terry Blount
ESPN.com

Monday, November 24, 2008

If you take the time and do the math, the numbers come up a little short. Looking ahead to 2009, Sprint Cup needs more cars, and a lot more sponsors. The shortest offseason in sports will include plenty of begging and pleading for Cup teams hoping to find the financing to stay in the game. There's a job you don't want: spending the next two months making calls to companies and trying to convince the suits to spend millions of dollars to sponsor your race car. While you're at it, ask Santa Cl ...

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