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By Bob Harig
ESPN.com Wednesday, October 1, 2008 The staging of a PGA Tour event is about so much more than birdies and bogeys. The players compete on an immaculate golf course and spectators arrive to see the best in the world at what they do. But before the first tee shot is struck, months of planning is needed before a single ball can be launched into the air. And piles of money, too. No event can exist without the backing of a title sponsor, which is typically on the hook for between $6 million and $7 million a year, costs that cove ... Activate your ESPN Profile!
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