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THE MAG.COM PRESENTS: ALL WORLD POWER RANKINGS

By Ted Bauer

Monday, August 18, 2008

WHEN IT COMES TO PRO ATHLETES EMBRACING THE DIGITAL AGE, CHRIS BOSH IS AS VIRAL AS IT GETS Andy Samberg turns 30 today. Pop quiz: in the last five years, has there been a guy more associated with viral hits? There was "Lazy Sunday," then "D*ck in a Box" and "Iran So Far Away." As the web expands as a content source—consider: the NBA has a massive YouTube channel, which may contain roughly the same amount of league videos as NBA.Com does—some athletes and teams are becoming hip t ...

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