We're trying to improve Conversations.
Please take a brief survey and help us out.

The High Plains Drift

By The High Plains Drift—Andy Blumberg
EXPN.com

Wednesday, January 23, 2008

Drink P: It's From The Source Two Dudes Tap A Novel Niche In Action Sports Beverage Market 3/21/08, 8:15 PM Cobra Dogs' Cory Grove and High Cascade's Preston Strout go together, standing side-by-side for their bottled water brand, P. Part for the fun of it, and part social commentary: Grove says they'd gotten "tired of the extreme energy drink craze, everyone pumping themselves with chemicals; that all you need is water." A silly name, a bunch of friends flying the flag, some good guerilla- ...

Read full story | Create Your Profile

Activate your ESPN Profile!

Sort comments by: Most Recent | First Posted

Comments that include profanity, or personal attacks, or antisocial behavior such as "spamming" or "trolling," or other inappropriate comments or material will be removed from the site. We will take steps to block users who violate any of our terms of use. You are fully responsible for the content that you post.


Conversations in Real-Time

CONTESTS & PROMOTIONS

ESPN Fantasy Salary Cap
Create your own fantasy game day living room and win BIG!
Heisman Vote 2009
Vote for the next Heisman winner and enter for a chance to win a trip to the awards show. Mor
Engineered to Win Challenge
Test your football smarts by playing NFL trivia and enter each week for a chance to win a 2010 GMC Sierra.