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By Darren Rovell
ESPN.com Monday, May 23, 2005 NEW YORK Fly in the entire field of 33 drivers. Dress them in their fire suits. Line them up in order of their starting positions. Put them in Times Square. Add the Borg-Warner Trophy and a touch of Colin Powell. That was the recipe the Indianapolis 500 used to try to drum up some attention for this weekend's race. The specifics of the event were novel. The tactic of using the New York stage has been perfected by NASCAR for years. This is what it has come to for the Indianapolis 500. ... Activate your ESPN Profile!
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