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SNB: Luke Mitrani Lands Endorsement Deal with Zoo York

Press Release

Wednesday, November 17, 2004

Portland, ME —2002 U.S. Open Junior Jam snowboard champion Luke Mitrani has signed a multi-year casual clothing and footwear deal with clothing brand Zoo York. Mitrani, 14, will be featured in Zoo York snowboard ads, video projects and promotional contests. The youngest member of the Zoo York family, Mitrani will play a crucial role in the company's expansion into the snowboard casual wear and footwear market. Zoo York is well established in the skateboarding industry with their street cl ...

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