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Major changes, same Beem

By David Lefort
ESPN.com

Wednesday, August 13, 2003

ROCHESTER, N.Y. -- Rich Beem's life has undergone some major changes in the past 12 months, but the happy-go-lucky everyman attitude is still firmly in place. Winning last year's PGA Championship in just his fourth major was the first life-altering event, making him an instant celebrity while unearthing his regular-guy roots: as a struggling cell-phone salesman turned Pepto-chugging major champion. In the year since his unlikely victory, Beem has seen the endorsements pile up (he's featured ...

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