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America's Team still a financial dream

By Darren Rovell
ESPN.com

Thursday, January 2, 2003

When the Dallas Cowboys ticket office opened Thursday morning, the staff took orders for 50 season tickets in the first hour, with expectations of selling another 150 10-game packages for an average of $400 by the end of the day. Even before he uttered his first word as the team's new coach, it was apparent that Bill Parcells sells. "The first three months of the year are usually slow, but thanks to Bill Parcells, we should be very busy," said Joel Finglass, the Dallas Cowboys' director of ti ...

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