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Time for another kind of Crown

By Bill Finley
Special to ESPN.com

Monday, May 28, 2001

When horse racing is packaged as a big event it is an easy sell. The crowds for the Triple Crown races have never been better, the Breeders' Cup is as strong as ever and signature races like the Travers, Haskell, Florida Derby and the Arkansas Derby continue to attract huge amounts of fans. It doesn't take a rocket scientist to figure out that racing could use a lot more big days, yet the sport continues to miss the boat on a terrific opportunity to build fan attention and put more people in t ...

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